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Scott’s Cheap Flights Announces Rebrand to Going
Scott’s Low-cost Flights, a vacation company that has saved its 2+ million users additional than $500 million on flights, has formally rebranded to Likely. “We realized it was time for a brand change that recognized each the place we are right now and could also expand with us into the long run,” mentioned co-founder and CEO Brian Kidwell. “The title Likely has this sense of movement and enjoyment that matches completely for a journey firm like ours.” Going began as a modest hobby after founder Scott Keyes uncovered a $130 roundtrip ticket from NYC to Milan in 2013. But what started as a very simple, low-priced flight electronic mail listing for mates has…
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Scott’s Cheap Flights rebrands to Going for flight deals
Scott Keyes has been finding and sharing cheap flight deals since 2013 after he scored a mistake fare that made his friends envious: a scheduling error got him a roundtrip ticket from New York City to Milan for $130. What started as a hobby – and a service for friends and colleagues – has since grown to a business with more than 2 million subscribers and a team 65 people strong. The name he first gave his newsletter — Scott’s Cheap Flights — now seems misleading and limiting, Keyes told SFGATE this week. The company’s new name, Going, and sleek branding to go with it, went live earlier this month.…
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